IIP is first and foremost an interactive art project.
How does it work?
Anyone can list a token for a fee. The token is minted with a unique x.com username. For that fee you get the initial 1% of circulating supply. The rest is distributed to maximize community involvement.
With a world that loves speculation, we are creating a new asset that is deeply engraned into the human brain ( social capital, status ). We're just making it tangible.